Freytag Anderson
Project Index-51.jpg

Park Lane Hilton

Hilton, Park Lane:
A luxurious identity for the champagne & cocktail bar.

 
Logo of the Park Lane Hilton
 
 
Interior shot of the Park Lane Hotel’s charis with logo engraved into the table
 

We were invited by Fraher Architects to create the identity for their new Vranken / Pommery champagne cocktail bar in London’s Hilton Park Lane hotel. ccbar.london

 

Project summary

Corporate identity
Interior design
Signage
Print
Website

Approach

A monogram logo and midnight blue colour palette create a luxurious and old-world aesthetic, working alongside a contemporary internal space and soft furnishings.

 


Park Lane Hilton menu with the logo
Park Lane Hilton boxes
 
 
Print braning for Park Lane Hilton by Freytag Anderson
 
 
Collage of interior shots of Park Lane Hotel featuring branding by Freytag Anderson
 
 
Collage of print work for Park Lane Hilton by Freytag Anderson
 

Project team

Architecture / Joinery: Fraher Architects