We were engaged by Eden to develop an edgy 'anti-establishment' concept, label design and copywriting for their limited edition 330ml beer brewed in response to global beer brands dominating major sporting events such as the World Cup in Brazil (Budweiser) and the 2014 Commonwealth Games in Glasgow (Heinneken).

Eden

 We were engaged by Eden to develop an edgy 'anti-establishment' concept, label design and copywriting for their limited edition 330ml beer brewed in response to global beer brands dominating major sporting events such as the World Cup in Brazil (Budweiser) and the 2014 Commonwealth Games in Glasgow (Heinneken).

We were engaged by Eden to develop an edgy 'anti-establishment' concept, label design and copywriting for their limited edition 330ml beer brewed in response to global beer brands dominating major sporting events such as the World Cup in Brazil (Budweiser) and the 2014 Commonwealth Games in Glasgow (Heinneken).

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 The project included; copywriting, 330ml label design, cask clip and a variety of promotional applications.

The project included; copywriting, 330ml label design, cask clip and a variety of promotional applications.

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 —  Client: Eden Role: Discipline: More info: Contact Project Director  Tracey Kelly

Client: Eden
Role:
Discipline:
More info: Contact Project Director Tracey Kelly