Glasstress:
A celebration of art and glass at the Venice Biennale.

Venice river with a boat

An international creative collaboration with London College of Fashion and Berengo Glass Studio for the Venice Biennale.

Project summary

Exhibition identity
Art-direction
Print
Merchandise
Signage

Approach

White Light/White Heat’, was a unique dialogue between major international artists and the Berengo Glass studio in Murano.

Through collaboration with The London College of Fashion, who staged the show after the Biennale, we created a distinct identity for the show in both Venice and London.

By documenting the glassmaking progress we created a number of beautiful abstract images. Our aim was to show glass in all its experimental forms – just as the artists had as they explored glassmaking traditions at Berengo.

Glasstress poster outside of building

Man working on creating a glass sculpture

Glass sculpture going into the kiln

Glasstress invitation print work by Freytag Anderson

Glasstress informational print work by Freytag Anderson

Woman taking photo of glass artwork of the letters of the alphabet on string

Glasstress infomational brochure print work by Freytag Anderson

Glasstress informational exhibit posters by Freytag Anderson

Large pink glass scuplture

Glasstress exterior informational posters by Freytag Anderson

Illustration of glass blowing by Freytag Anderson

Glasstress borchure opened up, by Freytag Anderson

Glasstress borchure opened up on an Artists page, by Freytag Anderson

Close up of Glasstress borchure book by Fretyag Anderson

Close up of Glasstress event tote bag

Close up of a Glasstress exhbit of clear glass

Tools for glass blowing and glass sculpture

Fire being applied to a glass blowing sculpture

Project team

Photography: Gordon Burniston

Client comments

“This was a challenging project with multiple stake-holders. Freytag Anderson are patient, creative miracle workers. You get the considered design options you require with realistic delivery know-how.”

Hannah Clayton

Director of Internal & External Relations, London College of Fashion