Rapscallion Soda

Award:
Dieline - Soft Drinks Silver Award 

Scope:
Strategy
Visual Identity
Packaging
Art Direction
Motion

Rapscallion Soda isn’t just another soft drink. It’s a movement in a can—handmade in Glasgow with fresh fruit, low sugar, and zero artificial anything.

We worked alongside founder Gregor Leckie to create product names and packaging that isn’t just eye-catching but daring. The 250ml can is designed for real shelf presence—bold, unapologetic, and made to stand out. The packaging celebrates the essence of Rapscallion’s rebellious streak: breaking all the rules.

It’s part chemistry lab, part cheek—just like the sodas inside. Every sip is a taste of something different. Different from the sugary sea of mainstream soft drinks. Different from the expected. Different from anything. That’s Rapscallion.

rapscallionsoda.com

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