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Fraher Architects

A flexible brand identity inspired by the visual language of architecture.

A concept based on the visual language of architecture.

A concept based on the visual language of architecture.

 Fraher Architects in London is an award-winning practice that conceptualise, design and deliver beautiful spaces, drawing ideas inspired by each unique client, project history and working in harmony with the surrounding environment. 

Fraher Architects in London is an award-winning practice that conceptualise, design and deliver beautiful spaces, drawing ideas inspired by each unique client, project history and working in harmony with the surrounding environment. 

 We created a logo based on the plan view of the letter F. The intersecting compartments create a simple graphic device for containing text, images and texture. 

We created a logo based on the plan view of the letter F. The intersecting compartments create a simple graphic device for containing text, images and texture. 

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 The 'F' marque's shape and proportions are defined by the format, thereby creating a flexible and dynamic identity system. A variety of line weights and styles combined with the red signature colour add further interest and dimension. 

The 'F' marque's shape and proportions are defined by the format, thereby creating a flexible and dynamic identity system. A variety of line weights and styles combined with the red signature colour add further interest and dimension. 

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 A fully responsive website was created for the client as well as a bespoke digital portfolio tool for use in project submissions and competitions.   —   www.fraher.co

A fully responsive website was created for the client as well as a bespoke digital portfolio tool for use in project submissions and competitions. 

www.fraher.co

  —    Client: Fraher Architects Role: Design & strategy Discipline: Corporate identity / Art-direction Website:  Bauholz  Awards: Best Corporate Identity Scottish Design Awards 2015Contact: Project Director  Sophie Brown

Client: Fraher Architects
Role: Design & strategy
Discipline: Corporate identity / Art-direction
Website: Bauholz
Awards: Best Corporate Identity Scottish Design Awards 2015Contact: Project Director Sophie Brown