Dolby Art Series:
Exploring the visual language of sound.

Artwork inspired by two half circles of Dolby’s iconic logo in light

The Dolby Art Series is a collaboration with 22 international artists and design studios, with each artwork inspired by the two half circles of Dolby's iconic logo mark.

Artwork inspired by two half circles of Dolby’s iconic logo in dark

Project summary

Art-direction
Photography
Motion design

Approach

As one of the artists invited to participate, our Creative Director Daniel Freytag created an abstract set of images based on a visual soundscape. These were placed within Dolby's double hemispheres logo.

The visuals were influenced by tidal water movements and shot on the west coast of Scotland over the powerful tidal flow of Loch Etive.

This work is exhibited in Dolby offices worldwide and forms part of the San Francisco design week. Other artists include Experimental Jetset, Motio Shito and Pentagram Design.

Two artworks together

Electronic gallery of artwork for the Dolby Gallery along a wall

Dolby Artwork hanging off the ceiling

Room full of people for the Dolby Art Gallery

Project team

Photography: Daniel Freytag